Why Industry Associations Are Turning to Specialized Recruitment Marketing

Industry associations have long been the backbone of skilled trade ecosystems, connecting manufacturers, distributors, suppliers, and professionals through shared interests and standards. Traditionally, their focus has been on advocacy, networking, and education, but a growing challenge has moved front and center: workforce shortages. As members across sectors struggle to attract qualified talent, associations are increasingly…

The Real Reason Your Recruiters Can’t Find Time to Recruit

In today’s hiring landscape, recruiters are facing more pressure than ever before. While their job titles might suggest a focus on sourcing, interviewing, and securing top talent, the reality is that much of their day is consumed by tasks that have little to do with actual recruiting. It is not a lack of effort or…

2019 Recruitment Marketing Round-Up

With 2019 coming to a close, it’s time to start thinking about resolutions for 2020. Is a new and improved recruitment marketing strategy one of your goals? If so, we’re here to help. We’ve been taking notes over the last year and have determined 2019’s best hiring strategies, along with the most important things to…

2019 Recruitment Marketing Round-Up

With 2019 coming to a close, it’s time to start thinking about resolutions for 2020. Is a new and improved recruitment marketing strategy one of your goals? If so, we’re here to help. We’ve been taking notes over the last year and have determined 2019’s best hiring strategies, along with the most important things to…

Snapchat Geofilters: Your Next Recruitment Marketing Tool?

Contrary to popular belief, Snapchat is still going strong and giving other social networks a run for their money. Despite tough competition from Instagram, the platform still yields roughly 203 million users daily, who use the app upwards of 20 times a day. With that kind of exposure, Snapchat is a goldmine for marketers across…

Snapchat Geofilters: Your Next Recruitment Marketing Tool?

Contrary to popular belief, Snapchat is still going strong and giving other social networks a run for their money. Despite tough competition from Instagram, the platform still yields roughly 203 million users daily, who use the app upwards of 20 times a day. With that kind of exposure, Snapchat is a goldmine for marketers across…